So you’re thinking about moving to the Ann Arbor, Michigan neck of the woods and are trying to find an agent to assist you in your purchase. Not knowing anyone in the Ann Arbor area, how does one go about finding a qualified, full-time professional real estate agent?
Folks that I have assisted in purchasing Ann Arbor area real estate have come from a variety of places. From referrals from past clients and agents to email inquiries and LinkedIn requests….even an open house attendee! The one thing they all had in common, other than purchasing real estate in the Ann Arbor area, is that they got to “interview” me from afar, before working with me.
The new era of the Internet, web2.0, has allowed both creators and consumers of online content to interact. It has also meant, at least for those real estate professionals actively embracing web2.0, a level of transparency rarely seen in the industry.
The WashingtonPost.com has a great article on how consumers are finding professional real estate agents across the country:
“In this type of environment the cream rises to the top,” said Jonathan Washburn, chief executive of ActiveRain, a popular real estate blogging site that boasts membership of more than 100,000 real estate professionals. Traditional advertising provides limited information, he said, but online, agents “get a chance to demonstrate their actual expertise by writing about things that are relevant to the consumer.”
And in case one might think that finding a professional real estate agent via the internet and specifically the hyper social nature of web 2.0, here is a great point for you to consider:
But choosing an agent online has its own risks.
Information that agents post about themselves — those glowing testimonials, for example — should be verified. But social networks can sometimes make the job easier.
For instance, when she was in the market for a home two years ago, Fernandez found a potential agent through some online social networks, and then searched through her LinkedIn account for mutual contacts. She found two of the agent’s former clients and contacted them. They gave him rave reviews, and so she went ahead and worked with him.
As an example, you can follow me on Twitter and learn about what is happening in Ann Arbor area real estate, that I really like wine and enjoy my family immensely. From there, you may wish to learn more about how I do business, but are not ready to contact me directly, so you head over to this blog and read up on the Ann Arbor area real estate market, housing statistics, and what listings we are currently promoting as a team. If you are still looking for information at this point, you may click over to my profile on LinkedIn and see what past clients, service providers and colleagues have to say about my work. And you can even follow up with them, without me even knowing you’re doing your research!
Go on! Give it a whirl! Take a spin through the next iteration of how real estate is bought and sold. Constantly changing, the real estate industry is currently undergoing one of it’s biggest evolutions. Don’t you want to work with a real estate professional that not only knows the Ann Arbor real estate market, but also understands that the business of real estate is rapidly changing?